Red Bull Chapters Performance in NYC Marks a New Chapter for Rauw Alejandro Rauw Alejandro's electrifying performance at the Red Bull Chapters event in New York City was a testament to his growth as an artist and a masterclass in creative storytelling.
Born Raúl Alejandro Ocasio Ruiz, he started writing songs at 14 and became enamored with Luis Fonsi's music.
This early influence shaped the distinctive sound that has come to define Rauw's unique blend of Latin trap, reggaeton, and pop. Rauw's journey to stardom began in humble surroundings.